Is it fragrance-free?

No. The scent comes from essential oils — primarily hops, eucalyptus, and kunzea — rather than synthetic fragrance. The aroma is fresh and herbal but clearly present.

Does it contain baking soda?

No. This is one of the reasons we recommend it for sensitive skin that has previously reacted to baking-soda-based natural deodorants.

Is the packaging plastic-free?

No. It ships in a plastic twist-up tube. We note this honestly because packaging is a meaningful part of our evaluation, even when the formulation is excellent.

Is it an antiperspirant?

No. Like every product in this directory, it addresses odor rather than perspiration. There are no aluminum-based actives in the formula.

Who is it best suited for?

Anyone looking for a daily, baking-soda-free, aluminum-free deodorant with a pleasant herbal scent and full ingredient transparency.

Deodorants

Ursa Major

Hoppin' Fresh Deodorant

A baking-soda-free deodorant built around plant extracts, hops, and aloe — formulated for daily protection without synthetic fragrance or aluminum.

Baking Soda Free
Aluminum Free
Certified B Corporation
Plant Based
Cruelty Free

Our Editorial Standard

Every product in our directory is evaluated using the Modern Holistic Living Standard. We assess materials, ingredient transparency, long-term durability, everyday practicality, replacement availability, manufacturer consistency, and overall value before including any recommendation. We only feature products we would calmly recommend to our own families.

Editorial

Why we recommend it

Ursa Major builds its formulations around plant extracts and naturally derived actives rather than synthetic fragrance, aluminum, or undisclosed performance additives.
The brand publishes its full ingredient list publicly and explains the role of each ingredient — a level of transparency that remains rare in personal care.
As a Certified B Corporation, the company is independently audited on environmental and social performance, not just self-reported sustainability marketing.
After extended use across our own household, the formula performed reliably for daily wear without the irritation we often see from baking-soda-based alternatives.

At a glance

Pros & cons

Pros

Baking-soda-free, so tolerable for the users who react to sodium bicarbonate
Aluminum-free with fully disclosed, plant-derived actives
Certified B Corporation with independently audited sustainability claims
Fresh, herbal essential-oil scent that reads as clean rather than perfumed

Cons

Plastic twist-up tube — not glass or refillable
Not fragrance-free; essential oils are clearly perceptible
Premium price point relative to drugstore deodorants
Not an antiperspirant; will not reduce sweating

Who it suits

Best for

01
Sensitive skin that has previously reacted to baking-soda formulas
02
Households wanting a certified B Corp brand with published ingredients
03
Users comfortable with an herbal, essential-oil-based scent

Transparency

Things to know

01
Packaged in a plastic twist-up tube, not glass or aluminum.
02
Contains essential oils (hops, eucalyptus, kunzea) — pleasant but noticeable; not fragrance-free.
03
Premium price point compared with conventional drugstore deodorants.
04
Not an antiperspirant. It addresses odor, not perspiration itself.
05
Some users need a short transition period when switching from conventional antiperspirants.

Composition

Materials & ingredients

Active & functional

Saccharomyces ferment (natural odor-neutralizing yeast)
Hops (Humulus lupulus) extract
Aloe barbadensis leaf juice

Base & emollients

Caprylic/capric triglyceride (from coconut)
Tapioca starch
Cera alba (beeswax)
Glyceryl caprylate

Botanicals & aromatics

Eucalyptus globulus leaf oil
Kunzea ambigua branch/leaf oil
Vanilla planifolia fruit extract

Independently verified

Certifications

Certified B Corporation
Leaping Bunny (Cruelty Free)

The standard

Why it made the cut

Most aluminum-free deodorants we evaluated either rely on baking soda (which irritates many users) or quietly introduce synthetic fragrance, silicone fillers, or undisclosed preservatives.
Ursa Major avoids all three categories while still publishing a complete, plain-language ingredient list.
The brand's B Corp certification, independent ingredient sourcing, and long-term consistency across its catalog signal a company built around formulation integrity rather than seasonal marketing.

FAQ

Common questions

Is it fragrance-free?: No. The scent comes from essential oils — primarily hops, eucalyptus, and kunzea — rather than synthetic fragrance. The aroma is fresh and herbal but clearly present.
Does it contain baking soda?: No. This is one of the reasons we recommend it for sensitive skin that has previously reacted to baking-soda-based natural deodorants.
Is the packaging plastic-free?: No. It ships in a plastic twist-up tube. We note this honestly because packaging is a meaningful part of our evaluation, even when the formulation is excellent.
Is it an antiperspirant?: No. Like every product in this directory, it addresses odor rather than perspiration. There are no aluminum-based actives in the formula.
Who is it best suited for?: Anyone looking for a daily, baking-soda-free, aluminum-free deodorant with a pleasant herbal scent and full ingredient transparency.

Materials Library

Materials behind this recommendation

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